Google Tips For Higher Rankings |
Google uses a different
method to rank websites than most search engines. This isn't
the days of inserting some META tags and be done with it.
You must invest time to rank well in Google; however it
is well worth it when your pages start to rank high in the
most used search engine on the net.
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Google Tips For Higher Rankings
Google uses a different method to rank websites than most search engines.
This isn't the days of inserting some META tags and be done with it.
You must invest time to rank well in Google; however it is well worth
it when your pages start to rank high in the most used search engine
on the net.
GIGANTICALLY IMPORTANT TIP:
Search engine optimization covers many areas, however one of the most
important dynamics is anchor text of inbound or incoming links. Quite
a few search engines put a significant amount of weight on the anchor
text of your incoming links, Google being the biggest fan. This in and
of itself can be determining factor as to weather or not you rank well
for your keywords. If you get a large amount of incoming links from
related sites with high PR (PageRank) and with your keywords in the
anchor text, you will win! Essentially that is it. Ok, that's about
75% of it, but keep reading on.
VERY IMPORTANT TIP:
Link popularity is key with Google for higher rankings. Your ranking
depends on it. Check out this article on how to increase your link popularity.
Your pages link popularity is measured by PageRank, a system used by
Google to determine the popularity of your webpage's.
VERY IMPORTANT TIP:
Link popularity means absolutely nothing if you are targeting the wrong
keywords. Do not overlook this very important tip. Using a keyword research
tool such as Wordtracker is highly recommended. Check it out.
VERY IMPORTANT TIP:
Google puts a great deal of emphasize on your Title tag. Ensure that
you put your pages important keywords in the title tag and as close
to the front of the title tag as possible. DO NOT, I repeat, DO NOT
put your websites name or company name in the title tag. Unless of course
your Coca Cola or Microsoft, then it's ok. This is called Branding and
unless that is your goal, don't do it. No one is going to find you using
your company name.
IMPORTANT TIP:
Google also eats up header tags (H1, H2, H3). Ensure that your keywords
are in at least one or two header tags. Also get them in a couple of
Alt tags as well. If your not familiar with Alt tags it's the wording
that is used to describe the images on your page.
MYTH:
Meta Tags can determine rankings. Ok, it's not really a myth as some
search engine still use them (Inktomi optimization) in part to rank
websites, but Google isn't one of them. Google does however use the
Meta Description tag to create a summary for you webpage's description
in the SERPs.
Make sure that the first sentence that utilizes your Keyword is the
one you want Google to display in the SERPs, because there is no way
to force Google to display a specific description.
As stated above link popularity is the most important thing you should
concentrate on when optimizing for higher rankings in Google. There
are 2 types of links that help increase your link popularity.
1) Links from other websites using the keywords in the anchor text.
2) Linking to your own pages with other pages within your site also
using the keywords in the anchor text.
Internal linking is a great way to pass PageRank to the most important
pages of your site thus increasing the chances of those pages to rank
well in Google. If you do this well you could really help, say, your
index page to rank higher in Google.
Although your pages content isn't really analyzed for ranking your
sites pages, Google does check it for the keywords you are focusing
on. Make sure that you have your keyword positioned throughout your
page at the top and at the bottom of your page. This will present your
site as a theme and may very well affect your rankings.
Put your main focus on link popularity of your site and you are well
on your to higher rankings in Google. Share our Google tips with your
friends.
Summary:
Links, links, and more links is the best . Link popularity should be
your main focus as it's the most important part of ranking well for
Google. Ensure you have keywords in your Title tag, header (h1) tags
and in anchor text on your page. These Google tips will get your web
pages ready for high rankings.
Now that you are aware of what it takes to get higher rankings in Google,
be aware that there are software programs such as Arelis that will explode
your link popularity. Check it out
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